Reports

MeetingTopicReport
1First Impressions Count (East)Meeting 1 Report - East
2First Impressions Count (West)Meeting 2 Report - West
3Recruiting, Training & Retaining Great Staff Meeting 3 Report - East
4Branding Your BusinessMeeting 4 Report - West
5How to put 'Agri' in to AgritourismMeeting 5 Report - East
6Making Money from Farm ToursMeeting 6 Report - West
7Food Tourism - What is Local?Meeting 7 Report - East
8Business BootcampMeeting 8 Report - West
9Making the correct Website InvestmentMeeting 9 Report - East
10Successful Succession PlanningMeeting 10 Report - West
11What do banks think of lending to the Agritourism Sector?Meeting 11 Report - East
12Effective StorytellingMeeting 12 Report - West
13Scottish Enterprise Agritourism Monitor Farm Programme - YEAR 1 REPORTYear 1 Summary Report
14Virtual Meeting Report - JuneVirtual Meeting Report - June
15Virtual Meeting Report - JulyVirtual Meeting Report - July

Scottish Agritourism Monitor Farm Programme – July Virtual Meetings Report

During the Covid-19 restrictions, our Scottish Enterprise Agritourism Monitor Farm meetings have switched from the face to face monthly meetings to fortnightly meetings, lasting two hours via Zoom. Each month a report will be issued highlighting some of the key points and resources from the monthly meetings. Two meetings were held in July which focused on looking at the roles within your own business and measuring the digital marketing impact. Click here to access July's report which includes links to the full presentations from both meetings....

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Scottish Agritourism Monitor Farm Programme – June Virtual Meetings Report

During the Covid-19 restrictions, our Scottish Enterprise Agritourism Monitor Farm meetings have switched from the face to face monthly meetings to fortnightly meetings, lasting two hours via Zoom. The meetings kicked off on the first of June and each month a report will be issued highlighting some of the key points and resources from the monthly meetings. Click here to access June's report....

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Agritourism Sector Praises Scottish Enterprise Monitor Farm Programme

The Scottish Enterprise Agritourism Monitor Farm Programme (SEAMFP) has announced the results from year one of the project. Citing the achievements as: stimulating significant progress within the sector, helping farm businesses to develop their agritourism offering throughout Scotland, and contributing to the voice of, and economic contribution from, the agritourism sector both regionally and nationally. Launched in January 2019, the three-year programme has already developed a core network of businesses from across Scotland, with people attending the meetings from as far north as Forres in Morayshire, right down to the Scottish Borders, with some meetings also seeing individuals travel from the Isle of Mull and Islay. Stuart & Jo McNicol, who were selected as the East Central Monitor Farmers opened DRIFT, a café built from upcycled shipping containers on a cliff on...

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Scottish Enterprise Agritourism Monitor Farm Programme Year 1 Report

Click here to access the year one report, produced by the Scottish Enterprise Agritourism Monitor Farm Programme. This annual report captures the outputs of the Scottish Enterprise Agritourism Monitor Farm Programme and impacts to date in its first year, giving an overview of the 12 monitor farm meetings which have taken place in the first year, the progress the monitor farmers have made and the development and achievements of the core community group....

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West Central Meeting Six Report – Effective Storytelling

Click here to access the sixth West Central Scottish Enterprise Agritourism Monitor Farm meeting report, which took place on Tuesday 10th March 2020. The meeting, which focused on effective storytelling included guest speaker Stuart Delves - a writer and storytelling trainer, who gave support and advice to the 37 attendees on how to develop critical skills and confidence in this area. LEAF Open Farm Sunday’s Scottish Coordinator, Rebecca Dawes joined the meeting to discuss how to get involved with the 2020 event on Sunday 20th September*. West Central Community Group member Shona Duncan spoke alongside Rebecca, about her family’s experience of opening for Open Farm Sunday for the first time in 2019. *Please note change of date from what is detailed in the report due to COVID-19....

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East Central Meeting Report – What do Banks think of Lending to the Agritourism Sector?

Click here to access the meeting report from the sixth East Central meeting of the three-year Scottish Enterprise Agritourism Monitor Farm Programme, which took place on Wednesday 5th February 2020. The meeting focused on the topic of lending, and heard the views of three different bank managers on the following areas; Lending to the agritourism sector; What has worked well in agritourism projects they have funded; What agritourism businesses need to do to raise £1 million. Guest speakers for the evening were; Stephen Buchan and Stuart Tait from Clydesdale Bank Russell Pinkerton and Stuart Kenny from Royal Bank of Scotland Sarah Tyson form Bell Ingram representing the Agricultural Mortgage Company (AMC) ...

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West Central Meeting Five Report – How to run a Happy Family Business & Plan for Successful Succession

Click here to access the fifth West Central Scottish Enterprise Agritourism Monitor Farm meeting report, which took place on Wednesday 15th January 2020. The meeting, which focused on succession, included speakers; Sian Bushell, a Family Business and Succession Expert and Linda Tinson from Ledingham Chalmers, who is a legal expert in structuring family business and succession. Duncan McConchie and his father Kerr, the Scottish Enterprise Agritourism Monitor Farmers from the 2014/15 programme, were also speakers at the event. [embed]https://youtu.be/jP_afaoA5rQ[/embed] [embed]https://youtu.be/lSQQZ1Wbwkc[/embed] [embed]https://youtu.be/9vpAOeW2KVQ[/embed]...

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East Central Meeting Four Report – Making the Correct Website Investment

Click here to access the fifth and final East Central Scottish Enterprise Agritourism Monitor Farm meeting report of 2019, which took place on Wednesday 11th December 2019. The meeting focused on the theme ‘making the correct website investment’, highlighting areas such as costs, timescale, suppliers and why it is important for a business to have a website. Guest speaker for the day was Lesley Wood from LMW Consulting, who has over 20 years’ experience in digital projects and marketing consultancy. You can view the live videos recorded at the meeting on 11th December below. [embed]https://www.youtube.com/watch?v=8EDek-YVYYs&t=82s[/embed] [embed]https://www.youtube.com/watch?v=7LCI5AZbkEs&t=1s[/embed] [embed]https://www.youtube.com/watch?v=3v-WooZLr8Q&t=8s[/embed]...

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Meet Our Community Groups

As part of the Agritourism Monitor Farm Programme, two community groups have been established to help build strong relationships and allow for likeminded people to share ideas and develop their agritourism businesses.   Over the course of the programme we will catch up with individuals from each of the community groups to find out about their businesses and why they have got involved in the Scottish Agritourism Monitor Farm Programme.Watch the full videos from some of our Community Group businesses. Byres Farm https://youtu.be/5uxraezbQhs Portnellan Farm https://www.youtube.com/watch?v=vZyhy3sXFD8 Jackson's at Jedburgh https://youtu.be/6N_Er6ly7pc Duncan Family Farms https://youtu.be/0EJzu3LzNXs Carfrae Farm https://youtu.be/bznvji8_ZmI ...

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West Central Meeting Four Report – Business Boot Camp

Click here to access the fourth and final West Central Scottish Enterprise Agritourism Monitor Farm meeting report of 2019, which took place on Friday 1st November 2019. The all-day meeting focused on the theme ‘BUSINESS BOOT CAMP” and  followed a slightly different format in comparison to previous meetings, with the aim to provide a confidential and supportive environment for business owners to share challenges, find solutions and to share and discuss new business ideas. The meeting was held with Chatham House Rules which ensured that any outputs from the meeting are either not attributed to a particular business and/or have not been shared out with the group....

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