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Scottish Agritourism Monitor Farm Programme – September Virtual Meetings Report

During the Covid-19 restrictions, our Scottish Enterprise Agritourism Monitor Farm meetings have switched from the face to face monthly meetings to fortnightly meetings, lasting two hours via Zoom. The first meeting to take place in September focused on making money from farm tours.  The meeting discussed key areas that businesses should research, review and analysis in order to make the most of farm tours including; - Setting the right price for tours - How to adapt your business/personal life to ensure you are offering tours at suitable times (e.g. weekends, after school etc.) - Top tips to ensure your farm tour offering features high on Google listings. The second meeting on 24th September focused on customer data bases, loyalty schemes, e-news & GDPR. Click here to access September's report which includes links to the full presentations from both...

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Scottish Agritourism Monitor Farm Programme – August Virtual Meetings Report

During the Covid-19 restrictions, our Scottish Enterprise Agritourism Monitor Farm meetings have switched from the face to face monthly meetings to fortnightly meetings, lasting two hours via Zoom. Thanks to digital technology, we were joined by Carly Bussenchutt, an Australian farmer and agritourism business owner for this business health check meeting on the 13th August. Carly shared a very moving and inspiring story about resilience and putting Covid-19 into perspective, having come through a much worse experience with the bush fires.   The second meeting to take place in August focused on gift vouchers and Christmas promotions. Click here to access August's report which includes links to the full presentations from both meetings....

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Scottish Agritourism Monitor Farm Programme – July Virtual Meetings Report

During the Covid-19 restrictions, our Scottish Enterprise Agritourism Monitor Farm meetings have switched from the face to face monthly meetings to fortnightly meetings, lasting two hours via Zoom. Each month a report will be issued highlighting some of the key points and resources from the monthly meetings. Two meetings were held in July which focused on looking at the roles within your own business and measuring the digital marketing impact. Click here to access July's report which includes links to the full presentations from both meetings....

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Scottish Agritourism Monitor Farm Programme – June Virtual Meetings Report

During the Covid-19 restrictions, our Scottish Enterprise Agritourism Monitor Farm meetings have switched from the face to face monthly meetings to fortnightly meetings, lasting two hours via Zoom. The meetings kicked off on the first of June and each month a report will be issued highlighting some of the key points and resources from the monthly meetings. Click here to access June's report....

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Scottish Enterprise Agritourism Monitor Farm Programme Year 1 Report

Click here to access the year one report, produced by the Scottish Enterprise Agritourism Monitor Farm Programme. This annual report captures the outputs of the Scottish Enterprise Agritourism Monitor Farm Programme and impacts to date in its first year, giving an overview of the 12 monitor farm meetings which have taken place in the first year, the progress the monitor farmers have made and the development and achievements of the core community group....

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West Central Meeting Four Report – Business Boot Camp

Click here to access the fourth and final West Central Scottish Enterprise Agritourism Monitor Farm meeting report of 2019, which took place on Friday 1st November 2019. The all-day meeting focused on the theme ‘BUSINESS BOOT CAMP” and  followed a slightly different format in comparison to previous meetings, with the aim to provide a confidential and supportive environment for business owners to share challenges, find solutions and to share and discuss new business ideas. The meeting was held with Chatham House Rules which ensured that any outputs from the meeting are either not attributed to a particular business and/or have not been shared out with the group....

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EAST CENTRAL MEETING THREE REPORT – PUTTING AGRI INTO AN AGRITOURISM BUSINESS

Click here to access the meeting report from the third East Central Monitor Farm meeting. The third meeting held at Castleton Farm by kind permission of East Central Monitor Farmers, Stuart and Jo McNicol, focused on how to put the 'Agri' element into an Agritourism business, particularly if you had an arable farm. The meeting had a large turnout with over 30 attendees from across Scotland. Guest speak Sascha Grierson spoke about her experiences with diversifying their organic farm near Perthshire. Attendees also got a tour of Castleton farm, with Stuart & Jo highlighting some of the ideas they have had to try and incorporate the farm and their two other businesses at DRIFT. cafe and Castleton Events....

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Putting ‘Agri’ into an Agritourism Business

The recent East Central Monitor Farm meeting followed the theme 'Putting Agri into an Agritourism Business'. At the event, guest speaker Sascha Grierson from Grierson Organics spoke to attendees about her experiences with diversifying their organic farm near Perthshire. Sascha along which her husband Hugh developed the business which now includes; An on-farm butchery with produce sold directly online or through local farmers markets Farm tours which include a tour around the butchery Steak and Lamb tasting experiences within the Farmhouse kitchen Burger making experience Click on the following links to watch parts two, three and four from Sascha talk. Part Two  Part Three Part Four...

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Branding Your Business Questionnaire Feedback

During the West Central Agritourism Monitor Farm meeting on 26th June 2019 attendees completed a questionnaire (available in our 'How To Guide') based on what thoughts and ideas they have for the brand of their business. Grant from Carr's Hill shared his feedback with the group along with William Smith, Jenny Cowan and Sacha Grierson, . Their feedback videos are available via the links below; William Smith's Feedback Video Jenny Cowan's Feedback Video Sacha Grierson's Feedback Video...

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West Central Meeting 1 – Highlights

Over 50 individuals from businesses across Scotland attended the first West Central Agritourism Monitor Farm meeting at Shantron and Shemore farms on Tuesday 7th May 2019. The meeting theme 'first impressions count' gave the individuals the opportunity to give their honest feedback to the Lennox family about their self-catering cottages and working hill sheep farm....

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